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| Guided Buying |
Information |
Transactions |
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| Kiosk applications that ask a series of questions to the customer, and recommend products or services based on the customer’s answers and preferences. The main appeal is better informed purchase decision. An example is a kiosk in a sports shoes retail store that asks a customer what sport he/she plays and at frequency, the customer’s age, weight, etc. and recommends shoes that match the customer’s profile, preferences and llifestyle. |
Kiosk applications that provide information about products and services. For example, a kiosk at a book store that lets a customer see all reviews of a book. Another example is a kiosk in a tourism office or visitor center that lets visitors lookup information on places of tourist interest, facilities, events, activities, timings, directions, etc. |
Applications that let the customer perform a transaction on the kiosk that otherwise entails standing in a queue to a counter with a service representative. Common examples are self check-ins for flights at airports and self check-ins when attending large trade shows. |